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The Evolution Diet |
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Introduction & Overview |
World wide obesity and weight gain has reached epidemic proportions; so much so that the health officials have started to realize that a more hardcore approach is needed to stop a world wide explosion of fat-related ailments, such as diabetes, hypertension, cancer and strokes. Consumers have also started to realize that their expanding waistlines are unhealthy, and because of this the demand for weight loss systems and products has increased. There are countless diets currently available to consumers, and The Evolution Diet by Joseph Morse is one that seems to have drawn quite a bit of consumer attention as of late.
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| Pros |
• Some testimonials posted
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| Cons |
• May induce Ketosis for some
• Possibly not be a good match for those with a busy lifestyle
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| Concept |
In the Evolution Diet Joseph Morse harks back to tribal society in which the “hunter and gather” mentality was the driving force behind our eating patterns. In it he suggests that for 2 million years, individuals ate plant based foods while engaging in their daily activities; while later in the day they filled up on meat. He suggests that in modern society we have moved away from this model and by doing so we have moved a way from the way we are “meant” to eat. In this book Morse explores this idea and offers readers a way to adjust their eating habits to eat more simply.
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| Design |
In many ways The Evolution Diet seems to be very similar to other high fiber, high protein and low carb diets, such as the High Protein Diet, the Stillman Diet and Atkins. However we feel, there are some problems associated with these kinds of diets, because they often rely on inducing a state of Ketosis, which is also known as “starvation”. This process can leave the dieter feeling sluggish, listless and tired. Also some users experience other side effects such as headaches, muscle weakness, diarrhea and constipation.
This book strives to give users a clear understanding of the “science” behind this hunter and gather based diet system. It also includes 50 recipes in order to get users into the groove of applying this diet to their day-to-day life. However, it is a strict diet in many ways, so it may not be easy to integrate into an already existing busy and demanding lifestyle, especially with the ban on processed or prepackaged foods.
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| Customer Feedback |
At time of review, there were only four testimonials posted on a retailer’s website, which is very unusual, because this site makes it so very easy for consumers to post their successes with various diet books. It has been our experience that most consumers who have successfully used a product to meet their weight loss goals will take the time to let their peers know that a product works. We found it odd given the hype that surrounds this product that just four testimonials were posted; however, we were not surprised given the unorthodox nature of this book. More reviews may be added in the near future.
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| Conclusion |
The Evolution Diet is a variation of many already popular high protein, high fiber and low carb diets, albeit one that tries to make a case for eating grasshoppers, termites and caterpillar it seems. Some consumers may really like the idea of returning to a simpler time when individuals ate more simply, and for them this diet may be alluring. For others the basic premise and tenets may seem too difficult to integrate into their lifestyle due to its innate constrains and restrictions.
Diets such as this one don’t allow consumers an opportunity to try it on for size with a free trial, because it is a book based plan. Also book based plans lack a customer care component, which many consumers rely on because during the course of any new diet questions arise. We have seen many consumers who are dieting turn to effective holistic supplements such as Hoodia and Advantra-Z, to help them maximize weight loss.
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